Built for modern logistics

The operating system for modern logistics.

Fleets, orders, financing and people — on one AI platform.

Calls drivers·Replies on WhatsApp·Auto-dispatches·Gets you funded
Hero AI
online · Tracking
50%+
Cost savings
2.5x
Ops efficiency
24/7
Agent availability
< 60s
Order-to-quote
A day with Hero

Hero AI runs the boring parts.

Plan, dispatch, message, call, finance — five real product surfaces.

  1. 01/ 05Plan

    Order in one sentence.

    Say the lane. Hero drafts the order and prices it against millions of real shipments.

    • Draft from plain Arabic or English
    • Auto-priced vs your 30-day average
    • One tap to publish to your fleet or the network
    New order
    HRO-8447
    Draft
    Pickup
    Riyadh DC
    Drop-off
    Jeddah Hub
    Vehicle & carrier
    24t flatbed · Almoosa Express
    Auto-priced
    ê4,820−6%
    vs 30-day average
    ETA
    Tue 4:40 PM
    Priced from 3,400 similar lanes. Held a 24t flatbed with Almoosa Express — 96% on-time for you.
  2. 02/ 05Dispatch

    Right truck, auto-assigned.

    Location, capacity, on-time history — matched in seconds. Driver notified in his language.

    • Match by location, capacity & on-time score
    • Driver gets the assignment in his language
    • ETA pushed to the customer the moment it changes
    Dispatch board
    In transit
    Riyadh DC
    Jeddah Hub
    Driver assigned
    Ahmed
    TRK-117 · 4892 ALH
    To pickup
    6 km
    ETA
    Tue 4:40 PM
    Hero AIMatched the driver — closest truck, best score on this lane. Notified in Arabic.
  3. 03/ 05WhatsApp

    Customers talk to your number.

    Hero AI runs your carrier WhatsApp Business — order updates, "where is my truck?", repeat orders, PODs. Auto-replies 24/7, escalates to your team when it matters.

    • Connect your carrier WhatsApp number — Hero is the engine, your brand is the name
    • Auto-send order confirmation, tracking link & POD
    • AI replies to customer questions; escalates to a human only when needed
    Scenarios
    9:41
    5G·94%
    MO
    Almoosa Express
    +966 53 117 9000
    Auto-replies powered by Hero AI
    ACME Jeddah
    Yesterday
    HRO-8421
    Order confirmed · Riyadh → Jeddah
    24t flatbed · driver Ahmed · ETA Tue 4:40 PM
    8:02 AM
    Live tracking
    almoosa.tryhero.io/t/HRO-8421
    8:02 AM
    Hi ACME — Ahmed just left Riyadh DC. We will keep you posted as he moves.
    8:03 AM
    Message
  4. 04/ 05Call & escalate

    Calls drivers. Calls clients. Hands off when it matters.

    Hero AI places voice calls to drivers and clients, transcribes them live, and escalates to a human dispatcher the moment something needs judgment.

    • Voice-calls drivers, clients & vendors on your behalf
    • Live transcript written to the order timeline
    • No-answer → retries → escalates with full context
    No answer · retrying
    A
    Ahmed
    +966 55 117 4421
    Hero AI on the line
    Mute
    End
    Speaker
    Agent timeline
    1. 00:00Called the driver · HRO-8421
    2. 00:18Ringing… 18s
    3. 00:42Retried · still no answer
    4. 01:05Escalated to dispatcher (Saad)
    5. 01:06Pushed context to Saad · order, ETA, customer thread
    Customer kept informed in parallel
    Hero AI replied on WhatsApp with the latest ETA while it was trying the driver.
  5. 05/ 05Finance

    Funded in 48 hours.

    Hero matches your invoice to a lender and prefills the application. Cash in days, not quarters.

    • Auto-checks eligibility across 3+ lenders
    • Prefilled from CR & Wathiq — one tap to apply
    • Funds in ~48 hours instead of 90 days
    Financing
    Eligible · 48h
    Invoice issued
    INV-2241
    ACME Jeddah · paid in 90 days
    ê4,820
    Cash advance available
    ê4,338
    Fee
    ê48210%
    Funds in
    38 hours
    Lender
    Tarmeez
    Best match: Tarmeez. Prefilled from your CR and Wathiq data — one tap to apply.
Hero financing

Get funded in 48 hours.

Stop waiting 90 days. Cash advances against invoices, fleet, and fuel — in-app.

ê1B+
Funding capacity
48h
Average approval
0%
Hidden fees
Invoice factoringFleet expansion loansFuel cardsWorking capital
Apply for financing
One platform · two surfaces

A dashboard for the office. An app for the road.

Dispatchers plan. Drivers and customers stay in sync. No spreadsheets.

For the office
Web dashboardapp.tryhero.io
Orders today
342
On-time
96%
Margin
24.6%
Revenue · 7 d
↑ 8.4%
HRO-8421 will be late · suggested reroute saves 22 min
Apply →
For the road
Driver & customer app
Today's route
HRO-8421in transit
Riyadh DC8:00 AM
Buraydah11:20 AM
Jeddah Hub2:23 PM
Hero AI
Route updated · saves 22 min.
On WhatsApp
Hero AI
online
Hero AI

The same brain, on WhatsApp.

No app needed — just text the Hero agent. It creates orders, assigns drivers, and shares tracking links in seconds.

Hero is on WhatsApp too — customers can order and track without opening the app.

  • 1shared
    Realtime sync across web and mobile
    Assignments, status changes, and PODs propagate instantly.
  • 2shared
    Role-aware permissions out of the box
    Drivers, dispatchers, finance, and admins each see only what they need.
  • 3shared
    Works offline on the road
    Drivers keep working through dead zones; everything syncs when back online.
The full stack

Every part of logistics — in one place.

One data layer. One identity. One AI brain.

Every vehicle, one view.

Fleet

  • Live GPS tracking
  • Maintenance scheduling
  • Driver scoring & safety
  • Iqama / Istimara expiry alerts
Live fleet board
12 of 24 active
TRK-117Ahmedin transit
TRK-204Saudat pickup
TRK-308Faisalmaintenance
TRK-412Omarin transit
TRK-519Yousefidle · yard
Hero AI· 2 Iqama renewals expire in 14 days. I drafted the renewal forms — review in Workforce.
Plays well with your stack

Integrations everywhere it counts.

Hero connects to the tools you already run on — ERPs, accounting, banks, payments, GPS, government portals, and more.

  • SAPSAP
  • OracleOracle
  • SNBSNB
  • ElmElm
  • AbsherAbsher
  • LogistiLogisti
  • Al RajhiAl Rajhi
  • DaftraDaftra
  • QoyodQoyod
  • WhatsAppWhatsApp
  • Custom APICustom API
  • SAPSAP
  • OracleOracle
  • SNBSNB
  • ElmElm
  • AbsherAbsher
  • LogistiLogisti
  • Al RajhiAl Rajhi
  • DaftraDaftra
  • QoyodQoyod
  • WhatsAppWhatsApp
  • Custom APICustom API
  • Al RajhiAl Rajhi
  • DaftraDaftra
  • QoyodQoyod
  • WhatsAppWhatsApp
  • Custom APICustom API
  • SAPSAP
  • OracleOracle
  • SNBSNB
  • ElmElm
  • AbsherAbsher
  • LogistiLogisti
  • Al RajhiAl Rajhi
  • DaftraDaftra
  • QoyodQoyod
  • WhatsAppWhatsApp
  • Custom APICustom API
  • SAPSAP
  • OracleOracle
  • SNBSNB
  • ElmElm
  • AbsherAbsher
  • LogistiLogisti
FAQ

Questions, answered.

Can't find what you're looking for? Reach out and a human will reply.

  • Carrier companies, brokers, and shippers — factories and anyone who runs a fleet. Built for teams moving freight at scale who are tired of duct-taping spreadsheets to WhatsApp groups.
Ready when you are

Move freight like it is 2026.

Spin up a workspace in 90 seconds. No credit card. No sales call required.

Book a demo

Talk to the Hero team.

Share your details and our team will set up a short walkthrough of Hero on your data.